Typography carries more of a brand than most people realise. It sets the tone before a single word is read. Visma's custom typeface was created to give our voice a consistent, ownable form across every touchpoint. It balances clarity with personality, and performs at any size, on screen or in print. Treat it as a core brand asset. Use it with care, set it well, and let it do the quiet work of making Visma feel like Visma, wherever it appears.
